
‘Realised cricket was the most under-monetised property’: How Harish Thawani and the 90s boom revolutionised Indian cricket broadcasting | Cricket News – Times of India
Founder of The Indus Club and formerly of Neo Sports Network, Harish Thawani offered a fascinating look into the genesis of India’s sports broadcasting industry in the latest episode of Bombay Sport Exchange (BSE). A pioneer in the field, Thawani shared how Indian cricket transformed into a monetisable behemoth, starting with a bold move during…